App Store Ad Approval Checklist Template
Ad Creative Assets
- App logo included
- Clear and relevant app screenshots
- Catchy headline
- Concise ad copy
- Accurate store badges (e.g., App Store, Play Store)
- No misleading visuals or text
Content & Compliance
- Ad content aligns with store guidelines
- No prohibited or sensitive content
- Age-appropriate material for target audience
- Privacy policy link (if required)
- No false claims or deceptive offers
Technical & Functional Checks
- Landing URL works correctly
- Ad links directly to app store listing
- All text is legible and not cut off
- No broken images or missing assets
Approval Checklist Table
| Item |
Status |
Notes |
| App Logo |
|
|
| Screenshots |
|
|
| Ad Copy |
|
|
| Landing URL |
|
|
| Compliance |
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|