YouTube Ad Campaign Launch
Campaign Name
Campaign Objective
Brand Awareness
Leads
Website Traffic
Sales
App Promotion
Product Consideration
Target Audience (demographics, interests, etc.)
Ad Format
Skippable In-Stream
Non-skippable In-Stream
Bumper Ads
Video Discovery
Outstream Ads
Masthead
YouTube Video Link
Start Date
End Date
Budget
Bidding Strategy
CPM
CPC
CPV
Target CPA
Primary KPI
Additional Notes