Branded Video Content Review Checklist
1. Branding & Identity
Logo usage is correct and complies with brand guidelines.
Brand colors and fonts are applied accurately.
Brand voice and tone are consistent throughout.
Branded intro/outro elements are included if required.
2. Content & Messaging
Key messages are clear and aligned with campaign objectives.
Facts and data presented are accurate and verified.
All required disclaimers or legal copy are present.
No off-brand or competitor mentions.
3. Visual & Audio Quality
Video resolution meets minimum quality standards.
Lighting and color grading are appropriate.
Audio is clear and levels are balanced.
Subtitles/captions, if needed, are accurate and properly synchronized.
4. Legal & Compliance
All necessary rights, licenses, and permissions secured.
Music and visuals used are properly licensed.
No prohibited, sensitive, or inappropriate content.
5. Call to Action
Call-to-action is clear and visible (if required).
Contact information or URLs are accurate.
6. Final Review
Video length matches requirement.
No technical issues (glitches, sync errors, broken links).
Reviewed by all relevant stakeholders.