Sustainability Initiative Communication Strategy Template
1. Initiative Overview
Name of Initiative
Brief Description
2. Objectives
Key Communication Objectives
3. Target Audience
Primary Audience(s)
Secondary Audience(s)
4. Key Messages
Main Messages to Convey
5. Communication Channels
Select Channels
Website
Email
Social Media
Internal Newsletter
Events
Other
Additional Channels
6. Implementation Timeline
Key Milestones and Dates
7. Roles & Responsibilities
Team Members & Duties
8. Evaluation
Success Metrics & Measurement