Streetwear Capsule Collection Collaboration Brief
1. Project Overview
Brand(s) Involved
Collection Title / Name
Objective & Vision
2. Target Audience
Description
3. Concept & Design Direction
Theme / Concept
Color Palette & Key Motifs
Desired Aesthetic
4. Product Range
Product Types (e.g., t-shirts, hoodies, accessories)
Number of SKUs
Unique Features or Techniques
5. Branding & Collab Elements
Logo Placement
Special Packaging
Co-branding Requirements
6. Production & Timeline
Key Dates (Design Freeze, Sampling, Production, Launch)
Quantity Estimates
7. Distribution & Marketing
Sales Channels
Marketing Plan / Activities
Launch Event Details
8. Budget
Estimated Budget
Cost Split Details
9. Contacts
Main Contact Person(s)
Email
Phone