YouTube Ads Creative Asset Checklist

Video Asset

• Video file uploaded (mp4, .mov)
• Resolution meets requirements (minimum 720p)
• Aspect ratio checked (16:9 recommended)
• Length verified (6s, 15s, 30s, or up to 3 min)
• No black bars/letterboxing

Audio & Visual

• Clear audio with proper levels
• No copyright issues
• Proper logo placement
• Brand colors visible

Headline & Call-To-Action

Headline: Call-To-Action:

• Message clear within first 5 seconds
• Visible CTA in video

Landing Page

Landing Page URL:

• Page loads quickly
• Content matches ad message

Notes