Amazon Sponsored Products Launch Checklist

• Define campaign goal(s)
• Select products to advertise
• Conduct keyword research
• Create campaign structure
• Set daily and total budget
• Choose targeting type (automatic/manual)
• Add relevant keywords & match types
• Set keyword bids
• Upload compelling product images and copy
• Add negative keywords (if any)
• Set campaign start and end date
• Launch campaign
• Monitor performance and optimize