Testimonial Advertising Compliance Review Sheet

Advertiser/Brand:
Product/Service:
Date of Review:
Reviewed by:
Platform/Media:

Testimonial Details

Testimonial Source Description of Claim(s) Type (Consumer/Expert/Influencer/Other) Substantiation Available? Disclosures Required? Notes
Are the testimonials typical of consumer experience?
If not, is an appropriate disclaimer included?
Material connections disclosed?
Consent/documentation obtained?

Summary / Recommendations